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Susan Bardack susan@buzzmediasolutions.com Times Union Center 518.867.7940 http://www.albany.com/event/train-your-dragon-live-51393/ 51 South Pearl Street Albany, NY 12207 |
Albany, NY: The North American tour launched with a one-week engagement in Wilkes-Barre, PA, on June 27th. The Times Leader said, “The roars of the dragons were nothing compared with those of the audience, who soaked up every minute of the opening night of How To Train Your Dragon Live Spectacular at Mohegan Sun Arena.”
How To Train Your Dragon Live Spectacular was created by DreamWorks Animation, producers of the Academy Award®-nominated film, How to Train Your Dragon, which grossed approximately $500 million at the worldwide box office and opened as the #1 film in over 30 countries and Global Creatures, the masterminds behind the international phenomenon Walking with Dinosaurs, the #1 grossing world tour of 2010. How To Train Your Dragon Live Spectacular’s worldwide tour is exclusively promoted by S2BN Entertainment and delivers some of the most ambitious theatrical technology to ever tour the arena.
The live production rolls fire-breathing action, epic adventure and heartfelt laughter into an original captivating story set in the mythical world of Vikings and wild dragons. Based on the book by Cressida Cowell, it centers on Hiccup, a Viking teenager who doesn’t fit in with his tribe’s longstanding tradition of heroic dragon slayers. Hiccup’s world is turned upside down when he encounters a dragon that challenges him and his fellow Vikings to see the world from an entirely different point of view. The story presents a vision so grand in scale that only DreamWorks Animation and Global Creatures could bring How to Train Your Dragon to life in front of a live audience.
“In our film, audiences around the world were transported to the mythical world of Vikings and dragons… and now, we are excited to immerse them in a one-of-a-kind live event in How To Train Your Dragon Live Spectacular,” said Jeffrey Katzenberg, Chief Executive Officer of DreamWorks Animation. “The innovative team at Global Creatures and the creative storytellers at DreamWorks Animation have done an inspired job in every imaginable way to present this story on an unprecedented scale that will take global audiences to unforgettable new heights. We are happy to be working with Michael Cohl and his team at S2BN Entertainment to promote and take this show around the world.”
Global Creatures Chief Executive Officer Carmen Pavlovic added, “With DreamWorks we have forged a relationship with one of the world’s leading entertainment companies. The collaboration fuses our own world-class technology with the vision and dedication of a company renowned for its cutting-edge creativity and storytelling skill. We are excited to expand the boundaries of public expectation by creating a show that combines dynamic creatures, world class performers and incredible staging to not only thrill and intrigue, but to engage audiences on an emotional level as well.”
Michael Cohl is the founder and chairman of S2BN Entertainment, global promoter for How To Train Your Dragon Live Spectacular, and serves as lead producer of the Broadway smash hit Spider-Man: Turn Off the Dark. Cohl commented, “How To Train Your Dragon Live Spectacular is the next logical step for me after Spider-Man: to be back in arenas where I’ve always been, and where the most exciting things happen. We are thrilled to be setting a new gold standard for live family entertainment while utilizing the full scope and scale of the arena floor and fly space. The show delivers cutting-edge production values which tell an incredible story and create an unforgettable and magical experience. This show will mesmerize children and parents alike.”
“A visual and technical work of mind-boggling proportions.” – Australian Stage
Sponsored by HP, How To Train Your Dragon Live Spectacular is brought to life through state-of-the-art technology unlike anything ever seen before in a live event experience. Through DreamWorks Animation’s ongoing strategic relationship with HP, HP technology is part of the digital backbone for the production, providing family audiences across the globe with the most captivating live entertainment possible.
How To Train Your Dragon Live Spectacular breaks every rule of theatrical entertainment to fully immerse audiences into the show in ways that have not been attempted before. Barely contained within the arena, How To Train Your Dragon Live Spectacular utilizes the full venue, maximizing every dimension of the performance space to transport audiences into a mythical world of fire-breathing dragons who soar overhead at great speeds. The state-of-the-art animatronic technology and large-scale cinematic projections interact seamlessly with the live actors, who bring DreamWorks Animation’s heart-warming story to life through theatrical storytelling, martial arts and acrobatics.
“Nothing less than sensational.” – Aussietheater.com
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