When: Event has passed. Watch this page for updates.
Where: Berkshire Bank (Colonie Branch)
Cost: FREE ADMISSION
Special Constant Contact Training Event: Build the relationships that are the key to your business success with easy, inexpensive and highly effective email marketing! In Email Markting Best Practices Training, we'll cover: In this workshop, we will provide tips to increase your email deliverability and open rates, write good headlines and content, and perhaps most importantly, strategies for getting -- and keeping -- high quality prospects, customers and members. You will learn how to: Become a trusted email sender in the eyes of your prospects, customers, and members Build your list! How to find and keep email list subscribers Get your sent emails opened and read Turn your readers into more frequent buyers/supporters/donators Target your communications -- how to get the right message to the right people at the right time Use email communications to improve customer/member loyalty Combining email with social media to maximize your reach and effectiveness We'll show you how to use email marketing as the spark to drive more visitors to your social media tools and to generate new prospects from your email marketing In Getting Started with Constant Contact Email session, we'll show you: Setting up your Constant Contact account Getting new subscribers by adding sign-up boxes to your website and emails Creating an email campaign and editing email newsletter templates Branding your emails with your logo, colors, and photos Creating content that people want to receive and read Importing your email list into your contact database Tracking and interpreting your results Combining email and social media marketing to leverage the communications power of both And more! It's a relaxed, friendly educational session - bring your questions! Who Should Attend: Entrepreneurs Not-for-profit directors, staff or directors Marketing Directors, Managers or staff Marketing Consultants Anyone interested in learning best email marketing practices, strategies and tips Materials Provided: 1. Copy of slide presentations. Special Bonus: All attendees will receive a copy of "Email Marketing for Small Business," a comprehensive, hands-on guide from Constant Contact on making email marketing work for your business or organization. Workshop Leader: Erik Bunaes, Constant Contact Authorized Local Expert & Solution Provider (see Erik's bio) Cost: FREE (includes coffee, refreshments and light breakfast).
For More Information Call: 518-250-9035
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