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How are people finding your Albany related website online? Is your website working for you? Or, are you working to pay for your website....
Experience At Work For You
At Albany.com - we do the hard work for you. Albany.com will build brand identity... It just makes sense. When people want to find LL Bean - they don't 'search' for LL Bean. They just type in LLBean.com. When people want to go to Yahoo - they type in Yahoo.com. Miami? Miami.com... Let the strength of brand identity work for your business and your site by advertising on Albany.com! When people want to search for information on Albany - they'll go to Albany.com, and you'll want your site to be there.
At Albany.com, we will also optimize for the top search engines... add articles, events and news that will bookmark the site and keep visitors returning for more. You'll have a talented team of programmers, search engine optimizers and marketing experts behind you, promoting your site through ours. Click here to add your website link or banner ad to Albany.com!
How do we know so much about search engine marketing? Since 1996, Albany.com's parent company, Mannix Marketing, Inc., has designed and developed websites throughout Lake George, Saratoga and the Capital Region - and more importantly - we got them found.
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Would you like to add your website link on Albany.com?
Click here to get started!
Would you like to add a banner ad along with your link?
Click here to get started!
Getting technical
Still not convinced? Let's say a young executive is coming into Albany New York on business for the first time. She wants to find out more about the city, wants to take in some of the local sights, wants to stay somewhere near where the conference is but also wants to stay somewhere centrally located - perhaps even take an afternoon off for a day trip outside the area. How does she start searching online for this information? She likely goes to her favorite search engine and types in Albany. That's it - just one word - Albany.
How do we know this? A recent white paper by Enquiro examined how people search - over 70% start with inclusive, generic keywords and then narrow it down from there. Why? They don't want to exclude quality sites by being too narrow on their first search attempt, and it's easier and quicker to type in a broad, short keyword phrase in the beginning.
After this initial broad search, many searchers continue to type in additional keywords, becoming increasingly more specific in their phrases. The more specific the searcher becomes, the greater the chance of finding results that could lead to a conversion. However, the direction the search takes is often determined by the results found in those early, generic searches. Broad websites like Albany.com are perfectly positioned to shape the direction a search takes. Ask yourself... Why would a potential Albany visitor spend hours of valuable time researching the area, when they can find everything they want online - all in one place - at Albany.com - with quick access to your website?
If it's in Albany, it's at Albany.com. Are you in?
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