One of the projects my virtual interns in human resources are working on is testing out the application websites of a variety of employers for ease of use and ease of application.
Some of the top sites we have discovered allow auto-fill of profiles from LinkedIn or from a PDF or Word resume. Some of the worst sites claim to auto-fill from these profiles, but still require a great deal of manual labor.
Other top sites allow the use of a Taleo profile, or their own internal process that seems to work seamlessly (such as LinkedIn jobs or Bright.com)
What can you do today to make the application process easier for potential applicants?